Are we standing at a crossroads in the world of design and innovation, the appetite for Human-Centred Design (HCD) has never been more voracious.

AI-assisted design tools are transforming the landscape. They streamline processes, generate ideas we might never conceive alone, and open up exciting possibilities.

Despite the negative sentiment out there, the appetite for Human-Centred Design is surging.

The landscape of Human-Centred Design and Service Design is rapidly evolving with new technological advancements. In 2024, designers need to stay ahead by embracing critical trends while keeping the human element at the core. Here’s how to do it:

I've been thinking a lot about the intersection of AI and UX design and wanted to share some observations that have crystallised over time.